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Case Studies

Michael Owen & Press Box PR

Earlier this year, Evolve partnered former Liverpool, Real Madrid, Manchester United and England striker, Michael Owen, with Press Box PR to conduct a series of five virtual interviews.

Earlier this year, Evolve partnered former Liverpool, Real Madrid, Manchester United and England striker, Michael Owen, with Press Box PR to conduct a series of five virtual interviews.

The interviews were carried out with various brands, including BoyleSports, bettingsites.co.uk and Betway. They focused on squad announcement and friendlies leading up to the 2024 European Championships, group games, knockouts, and the final. The interviews were then transcribed and circulated to the media, with small clips also being used on the betting brands’ social media platforms.

As an iconic and legendary former player, Michael was the perfect person to share his thoughts and insights into one of the year’s most popular and watched sporting tournaments.


CLIENT
Press Box PR

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